This BBQ Coffee Rub blends medium-roast coffee and dark brown sugar with savory spices, offering rich complexity to any meat dish. It features a fine to medium texture, with a light brown color speckled with varied flecks that showcase its all-natural ingredients—free from added colors or artificial elements.
Balanced with Himalayan salt, the rub gains depth from garlic and onion powders, while smoked and Hungarian paprikas introduce a gentle smoky flavor. Cinnamon and cumin enhance the mix with subtle warmth, making it versatile for more than just grilling. Ideal for baking or pan-frying, this rub deepens the flavors of pork, beef, or vegetables. To maximize the spices' impact, apply the rub several hours before cooking, allowing it to fully integrate with the food.
INGREDIENTS
Medium-roast coffee, brown sugar, Himalayan salt, garlic, onion, smoked paprika, sweet Hungarian paprika, black pepper, cinnamon, cumin, cayenne
TASTING NOTES
Savory, smoky, slightly sweet
AROMA
Coffee-rich with sweet and spicy undertones
CHARACTERISTICS
Light brown with varied flecks deeper color
PAIRINGS
Works well with pork, beef, and vegetables
SUBSTITUTIONS
Mix some brown sugar, paprika, and a bit of ground coffee if needed
USAGE
Apply the rub hours before cooking to give the spices time to soak into the meat or vegetables.
To maximize the depth and complexity of flavors in our BBQ Coffee Rub, generously apply it to your choice of meats or vegetables at least one to two hours before cooking. This allows the spices to penetrate deeply into the food, ensuring that the smoky, savory, and slightly sweet flavors are thoroughly infused. For an even more pronounced taste, consider rubbing the spices onto your meat or veggies the night before cooking and let them marinate overnight in the refrigerator. This slow infusion not only enhances the flavor but also helps the surface of the meat develop a more desirable crust when grilled or roasted.
Coffee contains sugars and other compounds that can caramelize under heat, contributing to the Maillard reaction—a chemical reaction that occurs when proteins and sugars in food are transformed by heat, leading to changes in color and flavor. Adding coffee to a rub can help form a rich, flavorful crust on the meat, which is highly desirable in grilled or roasted dishes.
